SaaS & Startups . . By Devzin Team
Product-led growth works when a user can reach value without a meeting, invite a colleague because it helps them, and expand usage in a way you can see. It fails when the buyer is a committee, data import is a project, or the free tier cannot complete a real job.
Is PLG honest for this product?
- A single user can complete a job in one sitting
- Inviting others is natural, not a growth hack
- Upgrade is tied to a limit they hit while succeeding
- You can still sell to the people who will never self-serve
School ERP is often sales-assisted even when the product is excellent, because switching is institutional. Mix the motions. Do not copy a B2C playbook onto a campus committee.
FAQ
Does PLG mean we should be free?
Free can be a trial of a complete job. Free that never becomes paid is a charity product. Be explicit.
If you need software built around a real workflow — not a stack of disconnected tools — see Devzin application development or start a conversation.
